The same measurement, for the client's question
Governments, companies, foundations and public figures commission IRISP® to measure how a perception stands — among a public, a workforce, a membership, a constituency — against the evidence. The instrument and the review are the institute's own; the question and the result belong to the client.
Who it is for
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Public bodies
Ministries, municipalities, regulators and international organisations: how a policy, an institution or a risk is perceived, by whom, and how far that perception stands from the record.
Governments
Periodic tracking of policy perception, and rapid measurement in times of crisis.
Commissioned work stays with the client; it is not published under the institute's name.
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Private institutions and individuals
Companies — How a sector, a firm or a decision is perceived by customers, employees or the public — and where perceived and actual majorities diverge inside an organisation.
Foundations, NGOs and universities — Evidence for programmes and advocacy that must survive scrutiny: baseline and follow-up measurement, designed to be comparable and published if the institution so chooses.
Public figures — How a person is perceived, measured against how that person believes they are perceived. A measurement, not a message: the institute does not advise on persuasion.
Commissioned work
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What can be commissioned
A commissioned study — One question, defined in measurable terms — the client's priority information requirement. The instrument rests on the institute's measurement framework; fieldwork runs under the published ethics protocol; the client receives an assessment with its method note attached.
A tracker — The same indicators are measured at fixed intervals, so that movement is a finding rather than an impression.
Advisory and briefing — A closed-door reading of results — what the numbers can support and what they cannot — for boards, cabinets and leadership teams.
Method transfer — Training the client's own team to run the instrument, with the institute reviewing design and analysis.
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Ownership
The commissioned findings — Belong to the client. They are not published unless the client asks.
The method — Is the institute's, and is already public. A result produced for a client can always be checked against a published standard — that is what makes it worth commissioning.
The institute’s programme — Remains open access and is not funded by any party with a stake in its outcome.
The register — Once a year the institute publishes the number and type of commissions it has completed, in aggregate. Client names appear only with consent.
Use of the name — The institute's name and emblem are used only on outputs that have passed its review, and only with written consent. Any announcement of joint work states which part belongs to the institute.
The institute does not take on persuasion work, election forecasting, or a study whose question is written to produce a predetermined answer.
How it runs, how it begins
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Design
The question and the instrument are fixed in writing before any fieldwork. The client signs off the instrument; the scientific board reviews it to the same standard as the institute's own studies.
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Field
Fieldwork follows the published protocol — informed consent, anonymisation at collection, KVKK and GDPR. Individual records never leave the institute: not to the public, and not to the client.
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Delivery
Report, method note and aggregate dataset, delivered together. Confidential by default.
Write with the question, not a brief: one paragraph on what needs to be known and who the population is. The institute replies with a scoping note — whether the question is measurable, how, at what sample, in what time and at what cost.